10 Marketing Tips You Can Learn From A Prostitute
January 12, 2008 at 6:16 pm | In Uncategorized | No CommentsTags: atlanta, atlanta real estate blog, Aviation, Best Atlanta Realtor, Dunwoody, harry norman realtors, nolan feintuch, Pilot, piloting the perfect move, prostitute, real estate, real estate blog, real estate marketing, Realtor, sandy springs, Video Blog
Did you know that some of the most savvy marketers are prosititutes? In some ways, we can learn a lot from them….
1. Attract the attention of your target market. You must do what you can to stand out from the crowd. A short skirt and high heels work to attract a prostitute’s client. (It may also help a blog post get read)
2. Market in the places your audience can be found. Whether it’s street corners or specialty publications and websites, get in front of your prospects’ eyeballs. Pros don’t attract clients in church pews.
3. Upsell. After getting a ready and willing customer, expose them to options they might not have considered. Turn a downtown trip into an around-the-world adventure.
4. Have a clever or catchy brand name. Call girls marketing under Fantasy and Desire usually attract more calls than Fanny and Mabel.
5. Offer a product or service people want or need. ‘Nuff said.
6. Make the transaction easy. The less forms and red tape the better. A simple in and out procedure works best.
7. Promise quality and good customer service. The promise may get you a one-time sale but good customer service will have them coming again back.
8. If you want to charge more, offer something they can’t get anywhere else. Just like fruit, the rare and exotic always sell for more.
9. Have a call to action. Ask for the date. Be persistent.
10. Market happiness. Every client wants to walk away satisfied. Give them a happy ending.
Bonus Marketing Tip: Sex sells.
Caveat: There is, however, one thing you should avoid in marketing and sales: Screwing your customer.
(I wish this was my original post, but here is the source:http://sellsiusrealestate.com)
Brass Balls to Sell Real Estate?
January 12, 2008 at 1:11 am | In Uncategorized | No CommentsTags: atlanta, Aviation, baylor school, Best Atlanta Realtor, cats, dogs, Dunwoody, harry norman realtors, leadership sandy springs, marathon, nolan feintuch, North Georgia, pets, Pilot, piloting the perfect move, real estate, real estate blog, Real Estate closings, real estate sales, Realtor, remodeling, sales meetings, sandy springs, sandy springs kiwanis, Subprime mortage, Video Blog, volunteer for a better sandy springs
Sometimes it takes a special breed to sell real estate even when the market is strong. Below is a humorous look at the real estate industry. Alec Baldwin gave this stunning performance in the movie, Glenngarry Glen Ross, when he was motivating some slumping real estate agents. ”Coffee is for closers”, “ABC-always be closing”, “It takes brass balls to sell real estate”, and “first Place gets a Cadillac, second place gets a set of steak knives, and third place - you are all fired” are some of my all time favorite movie lines.
Enjoy and beware of the language!
Any Thoughts?
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